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YeeLin Thum

30/6/2022

5/5/2022

Meet The Brand: Piglet In Bed | S1 EP6

Gil and Wes return, and they’ve brought with them one of the most exciting marketers working in eCommerce today!

And we mean that literally: Jake Newbould, CMO of British bedding, sleepwear and homewares company Piglet In Bed, was named by The Drum as one of the top 50 world’s most exciting up-and-coming marketers in 2019.

He joins us today to discuss all things customer acquisition & retention, successful brand building, how to achieve sustainable, profitable growth in a rapidly changing landscape - and why you need to make best friends with your CFO right now!

Enjoy!

Watch previous episodes here.

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