Hello The Edit LDN,
how the devil are
you? We’re Leaf.
We’d like to do a performance data audit for you. It will change your business.
Performance Intelligence
Our performance audit will identify critical gaps in your data processing and help you make materially smarter decisions about media spend allocation across channels, campaign objectives, creatives and products.
We will empower you to improve the ROI of your media spend, within 30 days.
We’ll ingest, unify and visualise your key customer, revenue and marketing data, unearthing vital insights to help you improve media spend efficiency.
See below for all the marvellous details of what the audit covers.
AI PERFORMANCE FORECASTING
Predictive revenue performance modelling with baseline and seasonality effect. Leaf’s Predict AI forecasting tool uses machine learning to provide highly accurate forecasts, with automated and manual re-calibration, and scenario modelling.
CONVERSION TRACKING AND ANALYTICS
Gap analysis of conversion tracking & analytics setups, including:
- Data layer & tag management system
- Browser & server-side setup
- Event & parameters
- GA4 setup.
CREATIVE PERFORMANCE
Funnel tailored analysis of creative execution & performance, including:
- Best performing ads by funnel stage
- Best performing formats, concepts & ad elements
- Creative execution review.
CUSTOMER COHORT
First party customer lifetime value analysis, by:
- Month & Year
- Marketing Channel
- Product or Product Category
- Conversion Rates (e.g. offline to online, samples to orders).
MARKETING PERFORMANCE
First party sales trend and marketing channel performance analysis:
- Traffic quality
- Account structure
- Budget allocation & performance
- Product feeds.
Audit Process
Fill in the form below
We’ll contact you to arrange a virtual call to understand your data management pains & desires, unit economics and revenue objectives. We’ll introduce Leaf and we’ll cover the audit process and what to expect as an outcome.
Simply give us read-access to your
- GA4 account
- ad accounts
- customer & order data
Don’t worry we’ll handle the heavy lifting and we’re happy to sign an NDA.
Data ingestion & unification
We’ll ingest your data into our warehouse, structure it via the Leaf Schema and we’ll audit your conversion tracking, marketing channel, sales & creative performance.
Presentation & Platform Access
We’ll present the findings on a virtual call and we’ll give you access to a set of live dashboards within Leaf Grow, including a predictive sales performance forecast, based on your current performance, seasonality and financial targets.